Apple's Chief of Design says innovation is the key to keeping him motivated.
This article titled “Jony Ive: ‘I’d leave Apple if it stopped innovating'” was written by Samuel Gibbs, for theguardian.com on Monday 17th March 2014 11.51 UTC
Jony Ive, Apple’s chief of design, said that he would stop designing products for Apple and go it alone if the company ceased innovating.
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