In Brief

MIT Media Lab's Pantheon project visualizes who different cultures consider to be the most important.

Pantheon is MIT Media Lab’s version of a popularity contest – except across all recorded history. The project analyzes data to create visualizations and rankings of the most globally important people throughout history.

What we call celebrities, MIT Media Lab calls ‘globally known people’, and through treemaps, matrices and scatterplots, the team has created a comprehensive means of understanding when different areas of the world were producing culturally important people.

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