National Geographic Channel taps into different social media channels to create a hyper-connected view of our planet.

National Geographic Channel and Mullen have teamed up to create a social media experience like no other. Synched to the International Space Station, “Live From Space” follows the satellite as it circles the globe every 90 minutes and invites people to see Earth from the astronauts’ point of view.

While the experience shows how our planet looks from 260 miles above, “Live From Space” also shows what’s happening on the ground directly below the ISS. Street-level data – including what’s hot and currently trending in music, food, video, events, and more – provides a view into “all the things that make living here on Earth actually pretty great,” explains Kenji Ross, Senior Creative Technologist at Mullen.

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