Air France Treats Its New Campaign Like A High Fashion Editorial [Pics]

Air France Treats Its New Campaign Like A High Fashion Editorial [Pics]
Advertising

The visuals of the airlines' new initiative focus on nostalgic designs and pops of color.

Leah Gonzalez
  • 4 april 2014

Air France has launched its new campaign called “Air France, France is in the air” and it features visuals that look more like fashion editorials than ads.

The campaign, which was created with agency BETC, promotes the company’s new signature and includes images created by Argentine photographers Sofia & Mauro.

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