CB2 Asks Pinners To Decorate An Apartment In Real-Time [Video]


Home decor brand's innovative new campaign allows customers to design an entire apartment live on Pinterest.

Tiffany Nesbit
  • 29 april 2014

With rental prices for apartments skyrocketing, many of us are forced to live in places that don’t have enough room to really allow us to reveal our personalities. Aware of that trend, ad agency Mother has just launched a brand campaign for CB2, Crate & Barrel’s more playful and less expensive home decor company, where they will be hosting a collaborative apartment design contest that lets anyone put in their two cents about decoration.

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