Haagen-Dazs’ New Veggie Flavors Rebrand Ice Cream As Healthy

Haagen-Dazs’ New Veggie Flavors Rebrand Ice Cream As Healthy
Innovation

Haagen-Dazs Japan has rolled out Tomato Cherry and Carrot Orange flavors to appeal to healthy eaters.

Daniela Walker
  • 22 april 2014

Move over, vanilla. Japanese children will soon be reaching for new ice cream flavors in their freezer – Carrot Orange and Tomato Cherry. Sounding more like a juice than a desert, these offerings are the new flavors from Haagen-Dazs Japan as part of their “Spoon Vege” line.

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