The UN Uses iBeacons To Scare New Yorkers Into Caring About Landmines

The UN Uses iBeacons To Scare New Yorkers Into Caring About Landmines
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The Sweeper app allowed people to experience a virtual minefield around them.

Leah Gonzalez
  • 9 april 2014

The United Nations Mine Action Service (UNMAS), in partnership with global digital marketing agency Critical Mass and renowned photographer Marco Grob recently had an exhibit at the New Museum in New York for the International Day for Mine Awareness and Assistance in Mine Action.

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