How Much Do We Really Love Online Video?
Video infographic that shows our evolving relationship with dynamic multimedia content.
Even though Shutterstock is known for its photographs, the website recently partnered with comScore to create a video infographic that profiles the herculean rise of online video within the digital world. “Show Me Something” tells the story of how our relationship with moving pictures has evolved since they came online.
A key finding shown in the video relates to advertising, regardless of whether you consider that a good or a bad thing. 61% of the American population watched an average of 397 online videos in the month of January, 2014, of which 36% (or about 143 per person) were advertisements.This is more than double the number of ads from 2011, when 15% of online videos were ads.