Scott Thrift: Breaking Free From The Business Of Time [PSFK 2014]
"Time is a reflection of the civilization that chooses to define it," says the Creative Director of ThePresent, an annual clock.
In anticipation of the PSFK CONFERENCE 2014, we interviewed Scott Thrift, Creative Director & Clockmaker of ThePresent, a revolutionary timekeeping device that displays annual time in colors. Scott spoke at the last PSFK CONFERENCE and we’re excited to have him this year with an update on his project to reinvent how we relate to time and its passing.
Now Track More Ideas
- Interview: How Genesis Uses Instagram To Reach The Next Generation Of Luxury Consumers
- How Brands Like Influenster And Taobao Are Educating Consumers With Video Content
- Interview: Taco Bell Offers Fans Meme Culture-Inspired Holiday Merchandise Via Amazon
- Mexican Beer Brand Alters Facebook Algorithm To Fight Negative Search Results