World Wildlife Fund Uses Snapchat To Show How Quickly Species Disappear [Video]

Advertising

The plight of endangered animals is compared with the popular app with the #LastSelfie campaign.

Emma Hutchings
  • 17 april 2014

The Danish branch of the WWF, along with agencies UNCLEGREY and 41? 29! has launched a new campaign to raise awareness around the plight of endangered species. #LastSelfie compares the plight of animals including polar bears and tigers with the temporal nature of popular app Snapchat, where the photos only exist for a short time.

Access this article for free
Fill in your email below and you'll gain access to this article while also receiving a number of membership features as part of a special 30-day trial.
*Already a member? Log in here

Learn About Our Membership Services

Need Research Help?
As a member you can ask us any research questions and get complimentary research assistance with a 4-day turnaround. Reports inclde stats, quotes, and best-inclass examples on research topics.
Remain Informed & Strategic
We publish several trends reports each month. By becoming a member you will have access to over 100 existing reports, plus a growing catalog of deep topical analysis and debrief-style reports so you always remain in the know.
See Trends Come To Life
Meet your peers and immerse yourself in monthly trend and innovation webinars and discounted conferences.
No search results found.