The History And Future Of Account Planning: A Female Perspective

The History And Future Of Account Planning: A Female Perspective
Advertising

A panel commemorates the contribution of planners to the business of advertising.

Plus Aziz
  • 9 may 2014

The strategic planning community gathered last month to recognize the induction of Jane Newman into the Advertising Hall of Fame and garner support for her charity, The Thorn Tree Project, which funds education in northern Kenya. To mark this event, a panel was assembled to discuss the continued role of planning in advancing creatively relevant, strategic ideas in the world of advertising.

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