BERG's Pixel Track is a cloud-connected display system that doesn't need any power to maintain its message.

Electronic signage systems or digital displays are usually created with LEDs or backlit LCDs and consume large amounts of power just to keep them running.

BERG, a London-based technology company, worked with Future Cities Catapult to develop a prototype cloud-connected display system that uses a mechanical scanning-based system to create a message and does not need any power to display messages.

The system, called Pixel Track, uses mechanical pixels to create a display. The mechanical pixels themselves have no electrical components and the main display surface is merely a “passive” object. All the mechanics, connectivity, and electronics are packed into a tiny mechanical “train” that moves up and down the sign to update each analog pixel as it passes them by.

READ THIS ARTICLE FOR $15
$15 provides access to this article and every case-study, interview, and analysis piece that we publish for the next 30 days. Our Premium Subscription also provides access to a database of over 100,000 articles on innovation in brand, customer, and retail experience.
Already a subscriber? Log in