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Coke’s New Campus Bottle Forces Freshman To Make A Friend To Open It

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Adidas Personalized Videos For 30,000 Boston Marathon Runners

The fitness brand gave every athlete in the race the star treatment by capturing their progress with a camera crew and RFID chips

26 April 2018
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Kellogg’s Bites Into Brand Engagement With Edible Record

A new song from boy band PRETTYMUCH is available for listening (and eating) on a record made from Kellogg's cereal

24 April 2018

The Latest

Event

PSFK’s CXI 2018 conference brings to life key trends in customer experience through talks and activations by pioneers at well known and new companies.

May 18, 2018 | New York City
Expert

Justin Montanino is the Executive Director of Branded Content Video at Condé Nast where he is responsible for growing the branded video business across all of the company's 22 world class titles.

Video

Bobby Jones, Chief Marketing Officer at Peace First and co-author of Good Is The New Cool, shares his guidelines for marketing to a new generation of socially conscious consumers

September 27, 2017
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