Wine Labels Use Color Block Infographics To Tell Shoppers How They Taste
Uproot Wines uses a visual "Flavor Palette" to represent the various notes in each bottle.
Uproot Wines aims to rethink winemaking from the ground up in order to create a fresh and modern experience for a new generation of wine drinkers. As part of this, instead of a traditional wine label featuring the variety and year, they use a bold color block system on the front of their bottles and move the other information to the back label.
Now Track More Ideas
- Interview: How Genesis Uses Instagram To Reach The Next Generation Of Luxury Consumers
- How Brands Like Influenster And Taobao Are Educating Consumers With Video Content
- Interview: Taco Bell Offers Fans Meme Culture-Inspired Holiday Merchandise Via Amazon
- Mexican Beer Brand Alters Facebook Algorithm To Fight Negative Search Results