The company is moving away from furniture and will add the FOLKVÄNLIG to their product line.

Swedish furniture company IKEA is launching an electric bike that they're calling the FOLKVÄNLIG because, well, why not? The company is known for being green and eco-friendly, what with their flat-packed pieces of furniture that helps reduce waste materials and their use of solar power for their buildings and even their products. The company is even reportedly planning to get 100% of the energy it uses in its stores and buildings from renewable energy sources by the year 2020, so coming out with an eco-friendly e-bike is not really a stretch for the company.

EXCLUSIVE MEMBER CONTENT
PSFK provides access to this article and every report, case-study, interview, and analysis that we publish for our members. PSFK Professional Membership also unlocks accessto unlimited customized research assistance and our database of over 100,000 insights on innovation trendspanning across eight industry sectors—from culture and brand to retail and customer experience.
Already a members? Log in