Tinder’s Addictive Swipes Help Shoe Addicts Find The Perfect Pair

Tinder’s Addictive Swipes Help Shoe Addicts Find The Perfect Pair
technology

Stylect offers shoe recommendations tailored to each user's likes and dislikes.

Tiffany Nesbit
  • 2 may 2014

Since Tinder’s launch last October, a number of apps have begun to copy their swiping interface, so much so that other dating service companies have made arrangements to use the same technology. Moving your finger effortlessly across the screen to endorse or denounce a person, place, or thing has a seriously addictive quality to it. Developer Giacomo Summa felt that the addictive nature of that simple gesture was very similar to the way many women feel about shoes. Combining swipes with footwear, he created Stylect, a shoe-shopping app for the digital age.

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