In Brief

Dubbed the 'drinkable book' - could this be the answer to the devastating affects of polluted water?

According to water.org, “More than 3.4 million people die each year from water, sanitation, and hygiene-related causes,” and, “Nearly all deaths, 99 percent, occur in the developing world.” The problem is a continual battle for experts trying and testing all day everyday to come up with affordable and efficient means of decreasing that devastating figure.

Social creativity agency DDB New York and charity campaigners WATERisLIFE may have just the trick. Together they are launching ‘The Drinkable Book,’ the first-ever Manual that has two functions; teaching those in danger about safe water tips and physically acting as a tool to kill deadly waterborne diseases.

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