The main character in the 'Emma Approved' series is hosting a real-life human rights campaign.

Jane Austen has been doing a little posthumous charity work lately. Emma Woodhouse, the stubbornly independent main character of Austen's Emma, is now the subject of a charitable television Jane Austen adaptation, Emma Approved. The series, produced by Pemberley Digital, is an offshoot of another Pemberley series, The Lizzie Bennet Diaries.

The digital group says it is targeting this series toward Lizzie Bennet fan base with the hopes that it can garner its revenue to support a human rights campaign. The transmedia story intertwines Emma Approved's plot with an element of crowdfunding.

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