How one platform is claiming its identity as a forum for sharing ideas with the public to change the way people think about content.

This article titled “Medium: ‘Yes, we are a publisher'” was written by Alex Hern, for on Tuesday 10th June 2014 10.57 UTC

Publishing platform Medium has relaunched its subsidiary Matter as the focus of its publishing efforts, admitting for the first time that it is a publisher as well as a publishing platform.

The original version of Matter, a British science and technology journalism startup acquired by Medium in April 2013, has been quietly closed after the relaunch. Its former editor, Bobbie Johnson, previously a Guardian reporter, remains involved with the project and still works at Medium, but Matter will now be edited by Mark Lotto, formerly a senior editor at GQ.

PSFK provides access to this article and every report, case-study, interview, and analysis that we publish for our members. PSFK Professional Membership also unlocks accessto unlimited customized research assistance and our database of over 100,000 insights on innovation trendspanning across eight industry sectors—from culture and brand to retail and customer experience.
Already a members? Log in