Philips Recreates Miniature Times Square In A Russian Shopping Mall
The company has unveiled a dazzling media façade and lighting design for VEGAS Crocus City in Moscow.
Philips has used its Color Kinetics connected architectural lighting technology to provide Russia with its largest media façade. The new shopping entertainment mall VEGAS Crocus City in Moscow features an area that imitates Times Square in New York City.
The global leader in LED and connected lighting worked on the design, installation and technical launch. Philips’ connected LED façade lights, light panels and HD-screens were integrated into the interiors of the mall, and selected elements that will be able to display graphics, animations and video content in HD quality.