In Brief

Prominent creatives reveal the font's unexpected potential.

With all the attention given to Helvetica in terms of documentary films as well as pop culture in general, it’s about time that an even more ubiquitous font got its place in the sun. Times New Roman is so widely used that you’d be forgiven if you’ve forgotten its name. However, a video series fromThe Times of London called “Unquiet,” aimed at highlighting the small choices and brave personalities that go into journalism, is now celebrating the font, its history, and its current public perception, which, in keeping with the font’s reputation for professionalism and reserve, is far more nuanced than that of Helvetica.

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