Facebook Mood Manipulator Filters Content Based On How You Feel
The browser extension lets users select emotions so the social media site can show different content accordingly.
As a response to the recent backlash that Facebook received due to its emotion contagion experiment, Brooklyn artist and programmer Lauren McCarthy developed a Google Chrome Extension that lets users set how they’re feeling, having the social networking site change displayed content depending on their mood.
The emotion contagion experiment conducted by Facebook’s Data Science Team reportedly tried to manipulate how users felt by using word omission algorithms. The researchers at Facebook wanted to find out if the content on their newsfeed could affect the users’ emotional states. The algorithm omitted content that included words associated with positive or negative emotions from the newsfeeds of almost 700,000 users.