Video games have a history of being extensively involved players' emotional lives.

Originally written by Jamin Warren and published on Kill Screen, republished with kind permission. 

What if I told you that there was an internet product that you used on a regular basis that watched what you did every time you used it and would actually change its appearance based on your preferences. Your friends often used the product, too, and it knew how you interacted with them in this online setting. And in the end, this product in question would manipulate your moods, sometimes swaying you towards different feelings or pushing you towards particular decisions.

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