White House, Celebrities Collaborate on Anti-Sexual Assault Campaign
The 'It’s On Us' campaign raises awareness to help prevent sexual violence on college campuses
This past January, in response to sexual assault on campuses, President Obama and Vice President Biden established the White House Task Force to Protect Students from Sexual Assault. In an effort to improve enforcement, transparency, and accountability of prevention practices, the Task Force assists schools by providing practical tools.
Following on the heels of April’s “1is2many” PSA, which carried the message that one victim is too many and resulted in the “Not Alone” report to better equip student and administrative bodies for assault prevention, the Task Force launched the “It’s On Us” campaign last week.