menu

Enormous Eye Art Installations to Offer New City Perspective

Enormous Eye Art Installations to Offer New City Perspective
Arts & Culture

Dutch city features 5 interactive eyeballs that give unique glimpses of urban life

Marnie Kunz
  • 30 october 2014

‘S-Hertogenbosch in the Netherlands has come to life, thanks to five gigantic eyes peering out offering visitors a unique perspective of the city. Artist Lucas De Man and designer Pascal Leboucq teamed up to create EYE, a multi-sensory experience for urban environments. The interactive installation features five stunning eyes, each with an interior theatrical experience designed to make participants see and understand themselves, the city and others from a fresh perspective.

In ‘s-Hertogenbosch, the gigantic eyes are strategically placed on different buildings that represent the city’s diversity: a theater, modern hospital, an old factory about to be redeveloped, a monument and a large corporate business. Each eye features a chair that wheels out into the eye’s pupil, suspended over the building and city for a one-of-a-kind viewing experience.

oog-den-bosch

The eyes are modeled after five city residents who won a contest the artists orchestrated calling for “the most beautiful eyes of the city.” The iris of each eye stays transparent all the time. The artists worked with Canon and local technology and printing companies to create close-up photographs of the actual human eyes on PVC plastic that’s thin enough to see through and light enough to stay suspended on the side of the building.

eye-oog-den-bosch

As a visitor enters each eye installation, the pupil comes to life, offering insight into the city it projects over. About halfway through the viewing experience, visitors are plunged into an audio visual animation production (powered by the host of each eye, through a computer) exploring the concept of identity and urban life. Depending on how much time visitors take for certain phases, the experience in the eye takes between 15 and 40 minutes.

eye-oog-den-bosch_de-heus.jpg

EYE is made in Brabant, The Netherlands and co-produced by New Heroes, Het Zuidelijk Toneel, the city ‘s-Hertogenbosch, BKKC, Verkadefabriek and Canon Netherlands. The project premiered in ‘s-Hertogenbosch lasts through Nov. 1, 2014. EYE will be ready to tour internationally in 2015.

To get your own perspective on the interactive exhibit, you can buy tickets online.

EYE

+cities
+culture
+Culture
+Design
+dutch
+Europe
+exhibit
+installation
+photography
+technology
+Urban
Trending

PSFK 2017 Conference Interview: Human-Centered Design Is The Key To Future Consumers

Arts & Culture
Debriefs
PSFK EVENTS
Design april 25, 2017
Retail april 25, 2017
No search results found.