Pop-Up Heineken Store Designed as the ‘Church of Fashion Week’
The seclusive Heineken installation offers European designers a sanctuary to shop, explore, and relax
As part of its ‘Open Your City’ campaign, Heineken created a pop-up shop for the contestants of Budapest Design Week 2014. The beer brand commissioned artist Miklos Kiss to construct the branded installation and create a space for Czech, Polish and Hungarian designers to shop and display their items.
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