Classic Rubber Bands Redesigned as Cubes
Design firm Nendo transforms the everyday office supply with a geometric shape that improves versatility and style
Natural rubber products have been in use since the 1600s B.C., when Mesoamericans such as the Aztecs and Mayans used latex from rubber trees to create new elastic materials. And on March 17, 1845, Stephen Perry patented the rubber band in England. Not much has happened in the world of the rubber band since then, until now.
Now Track More Ideas
- Retail Innovation Week Preview: Previous eBay Exec On How Stores Can Elevate The CX With Beautiful And Intuitive Digital Integrations
- PSFK Retail Conference Preview: How Pinterest Is Helping Retailers Design Seamless Discovery-To-Purchase Journeys, Online And Off
- Interview: How A Virtual Design Platform Helps Retailers Create Human-Focused Store Experiences
- Lowe’s Shares Transactional Data With Pinterest To Enable Tailored Content