Kickstarter campaign for the miniPCR, a tiny machine that costs a tenth of the price of those used by the professionals

DNA analysis is something you would usually associate with a laboratory and a lot of complicated and expensive machinery. This could all be about to change when the miniPCR DNA Discovery System, a small DNA analysis kit generating funds on Kickstarter, is launched early next year. The user-friendly system will enable people to investigate their DNA at home or in the classroom.

The system is the brainchild of Amplyus, a team of molecular biologists, designers and engineers who are currently at the MassChallenge accelerator. They are led by Ezequiel (Zeke) Alvarez Saavedra and Sebastian Kraves, who met at college while dreaming of being DNA scientists, and having realized their dream; want to make the science accessible to everyone.

$15 provides access to this article and every case-study, interview, and analysis piece that we publish for the next 30 days. Our Premium Subscription also provides access to a database of over 100,000 articles on innovation in brand, customer, and retail experience.
Already a subscriber? Log in