Solidifying the Cross-Channel Retail Experience [Future of Retail]
We caught up with Neil Blumenthal, Co-Founder of Warby Parker, to discuss some of the key ideas to look out for in the Future of Retail
As part of our 2015 Future of Retail report, we reached out to industry experts and tastemakers to get their opinions on the key trends shaping the future. Neil Blumenthal is Co-Founder and Co-CEO of Warby Parker, an eyeglass retailer working to solve the problem of an overpriced market by offering designer eyewear, while leading the way for social conscious business.
Warby Parker started as an online brand, however as you expand into a larger brick and mortar retail presence, how do you think about that experience as complementing your already existing online presence, and is there a differentiation between those two experiences for your consumers?