New Beer Developed to Maximize Creativity
Hemingway would be proud: a beer proven to boost creativity
Conventional wisdom tells us that getting a little drunk stimulates creativity and problem-solving by quieting that “inner critic” who tells us to ignore (or not speak out loud) our most divergent ideas. The trick, of course, is getting just drunk enough to be creative and productive without slipping over into the territory where every idea feels like a good idea.
Now Track More Ideas
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