Honest Sketches of Adultery and Plight Sell Jeans

Honest Sketches of Adultery and Plight Sell Jeans

Men's designer turns to the reality of customer lives to develop gritty campaign

Piers Fawkes, PSFK
  • 15 january 2015

London Denim is a entrepreneurial denim brand always looking to reinvent itself. It was born in the London Fashion Week exhibition of September 2001 when Simon King, working with Julian Roberts, snuck London Denim’s first jeans onto his BFC-sponsored stand.

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