Microsoft Models Architecture off Windows 8 Interface


Tech giant draws inspiration from own operating system for Olympic pavilion

Adriana Krasniansky, PSFK Labs
  • 28 january 2015

Though Olympic Games are celebrated for their athletic displays, the competitions also serve as a stage for brands to communicate their identity and developments with a global audience. Microsoft, experiencing a global brand expansion under CEO Satya Nadella, used the 2014 Sochi Winter Olympics as a platform to exhibit true cross-platform design, unveiling a pavilion inspired by its Windows 8 digital interface.

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