PSFK Counts Down Its Top-10 Micro-Videos
PSFK's venture into micro-videos has yielded some audience-friendly results
For as much as consumable media is chastised, PSFK understands that it's the road worth traveling in a space now dominated by snackable platforms like Instagram, Snapchat, and Vine. In more consumable terms: ‘bite-sized' is in.
As PSFK Founder and Editor-in-Chief Piers Fawkes laid bare, “PSFK.com is trying its hand at creating brand-supported content at speed and volume.”
He goes on,
We have a bunch of experience creating video around conference talks and a few other special projects, but we are trying to learn how to create engaging video at the same speed we create written content – with the aim that by the end of the first quarter of 2015, we publish as many videos as articles each day (right now we do 20+ written posts daily).