PSFK's venture into micro-videos has yielded some audience-friendly results

For as much as consumable media is chastised, PSFK understands that it’s the road worth traveling in a space now dominated by snackable platforms like Instagram, Snapchat, and Vine. In more consumable terms: ‘bite-sized’ is in.

As PSFK Founder and Editor-in-Chief Piers Fawkes laid bare, “ is trying its hand at creating brand-supported content at speed and volume.”

He goes on,

We have a bunch of experience creating video around conference talks and a few other special projects, but we are trying to learn how to create engaging video at the same speed we create written content – with the aim that by the end of the first quarter of 2015, we publish as many videos as articles each day (right now we do 20+ written posts daily).

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