Google Cardboard and Mattel Collaborate on Modern View-Master
A digital take on a childhood classic: new toy makes VR-viewing accessible for children
With Google Cardboard, you can experience virtual reality at low-cost: exhibit cultural artifacts, drive through Tuscany on a spring afternoon or even fly around the world for a completely immersive viewing pleasure. To use the hardware, it's a matter of sliding your Android device into a DIY Cardboard viewer for virtual Google experiences. Augmented reality created through a series of interactive animations allow the user to travel remotely from the comfort of their homes or offices.
American toy manufacturer Mattel collaborated to deliver that virtual environment to its youngest customers. The classic View-Master — the handheld photo viewer to display custom images from corresponding color slide reels — has gotten a digital makeover.