PSFK IoT-partner EVRYTHNG is a startup that is instilling the world’s countless products with minds of their own

‘Dom Pérignon at the touch of a button’ sounds like dream fodder but most certainly a reality thanks to the IoT-powered imaginings of smart products platform EVRYTHNG. During this year’s SXSWi, PSFK has partnered with EVRYTHNG to spotlight the best of IoT. So, who is this startup that’s emerging as a true powerhouse in the next generation of web applications and services triggered directly from the physical products in our lives?

EVRYTHNG is shifting the digital media landscape by creating a new understanding between consumer and product—between a Dom Pérignon bottle and its would-be drinker. EVRYTHNG enables the Internet of Things because of the founding team’s passion to use a real-time data platform in the cloud to piece together a digitally connected real world where every product—whether champagne bottle or the fridge it gets chilled in—can launch any kind of digital content, application or service experience.

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