Temporary Bruise Tattoos Shed Light on Abuse
Hungarian #hurtsmetoo campaign helps everyone show solidarity with mistreated women
Budapest’s ACG advertising agency created the campaign #hurtsmetoo to raise awareness and money for the safe houses operated by the Hungarian Interchurch Aid, which provides a shelter for abused women. In partnership with the Hungarian designer tattoo brand TATZ, the agency developed a special set of temporary tattoos that look like bruises.
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