Merchants are accepting a wider range of digital currencies, which is redefining how customers pay for products

Mention Bitcoin at a cocktail party and you might get a slightly puzzled look. The most popular of a growing slate of cryptocurrencies, Bitcoin has only recently gained traction in the mainstream, leaving many consumers a little hazy on how these new forms of digital cash actually work. But as more people see the value of adopting these emerging currencies from the standpoint of security and convenience and as an investment opportunity, there’s a growing need for consumer-facing platforms and services to make them a viable part of the marketplace.

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