Jeff Fromm: Secrets to Increasing Millennial Engagement

Jeff Fromm: Secrets to Increasing Millennial Engagement
Advertising

Millenial marketing firm shares a secret: you don’t have to sell wine to be loved by millennials

Leah Swartz, FutureCast
  • 17 april 2015

Several large companies from Google to Facebook have laid the core infrastructure to allow the next round of entrepreneurs access to build innovative and disruptive business models.

In order to be successful, brands must follow along with giants like Facebook and Google and align with four key millennial pillars: Authenticity, Uniqueness, Meaningfulness and Innovation.

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