Scandinavian Airlines Lets Customers Tour Cabins Using Google Street View

Scandinavian Airlines Lets Customers Tour Cabins Using Google Street View

As part of its progressive marketing strategy, SAS allows customers to explore planes before booking

Olivier Willems
  • 27 april 2015

Let’s face it, unless you’re reclining in your First Class seat with a glass of champagne, or relaxing in the utopia of the Business Class Lounge, flying is rarely a fun endeavor. In fact, from the stress of making your flight on time, to spending hours in a seat designed for 19th century human beings, it can be downright nightmarish. Scandinavian Airlines realizes that any additional benefit can make a huge difference in the customer experience, even if that means just providing them the ability to tour the cabin before they book.

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