Twitter mobs getting mad at water-rich celebrities in California coincides with Obama getting his own account and more in today's seven stories

PSFK Editors select top news aggregated from around the web each day.

Twitter mobs are always the best way to deal with an issue; in the case of the California drought, brave Twitter activists are calling out celebrities for their water wastage (Gizmodo)

Advertisers are trying to make use of facial-recognition software to gauge your genuine response to their products; most products soon to be labeled “infuriating” (Ad Age)

Motorheads despair, Google has a five-year plan to ruin your hobby with its driverless cars (WIRED)

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