The celebrity chef speaks to PSFK about his creative collaboration with startup Cheeky
When it comes to hosting a BBQ or picnic in the park, the majority of consumers are unlikely to think twice about their options for paper plates. If they’re sturdy, available in bulk and affordable for the occasion, the tableware ticks the box for basic functionality. What paper plates are lacking —until now—is eye-catching color or design to set them apart from alternatives. Enter Cheeky, a vibrant line of table setting products with a social mission to end hunger in America.
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