Journalism Software Turns PSFK's Workflow into Catchy Techno
PSFK.com's editorial newsroom gets visualized over an 18-month period, resulting in some musical 'data-driven journalism'
Data-driven music is becoming more popular for companies looking to create their own content. Brands like Sony have recently dabbled in turning statistics from the US Open into audio. Even The White House has used Dubstep to help communicate its own talking points. Journalists have also turned to data presentation as a way to engage their audience.
Now Camayak—a virtual newsroom system also used by the PSFK.com editorial team—has teamed up with data futurist and Dada artist Thomas Levine to produce bizarre Camayak visualizations of company data.