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#EndangeredEmoji is a global campaign launched on Twitter to raise funds for endangered species

Emma Hutchings
  • 13 may 2015

Wieden+Kennedy have launched a global social campaign with WWF, built on Twitter, that aims to support the organization’s work protecting endangered species and their habitats. Created with technical partner Cohaesus, the campaign encourages Twitter users to tweet one of 17 #EndangeredEmoji, leveraging the cute icons and the social network for a good cause.

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