Hong Kong Traces Leftover DNA to Put a Face on Litterbugs

Hong Kong Traces Leftover DNA to Put a Face on Litterbugs

Hong Kong Cleanup shows residents what litterers look like thanks to DNA traces found on paper cups, cigarette butts, and even used condoms

Janet Burns
  • 1 may 2015

Launched April 22 in recognition of Earth Day 2015, the video “The Face of Litter” caps off a collaborative campaign by the Hong Kong Cleanup, Ecozine, and The Nature Conservancy to show Hong Kong residents that litterers are among us, and that their garbage isn’t all that they leave behind.

Access this article for free
Fill in your email below and you'll gain access to this article while also receiving a number of membership features as part of a special 30-day trial.
*Already a member? Log in here

Learn About Our Membership Services

Need Research Help?
As a member you can ask us any research questions and get complimentary research assistance with a 4-day turnaround. Reports inclde stats, quotes, and best-inclass examples on research topics.
Remain Informed & Strategic
We publish several trends reports each month. By becoming a member you will have access to over 100 existing reports, plus a growing catalog of deep topical analysis and debrief-style reports so you always remain in the know.
See Trends Come To Life
Meet your peers and immerse yourself in monthly trend and innovation webinars and discounted conferences.
No search results found.