The sports giant has created an installation to show how technologies may heighten the adventure of running

When it comes to the future of the sportswear industry the focus right now is on wearables. Looking further afield, Nike and London-based creative studio FIELD have collaborated to reimagine the concept of running.

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Nike Treadmill Experience Takes You Through Sensory-Enriched WorkoutNike and London-based creative studio FIELD have collaborated to reimagine running. Will the treadmill finally be less boring?Learn more: https://www.psfk.com/?p=283087 #running #fitness

Posted by PSFK on Thursday, May 21, 2015

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