Emoodji uncovers the secrets of your soul by analyzing your emoji use; Pharrell’s personality is the emoji equivalent of 'raising the roof'

What do your emojis say about you? Does your preference for the smile emoji really mean you’re happy? A new campaign by Old Navy plans to answer this question, by analyzing your favorite emojis to assess your mood. Sign into Emoodji with your Facebook, Twitter or Instagram handle and the site will identify and analyze the data on your preferred emojis to reveal your true self.

The website creates a mood map of your emoji use, which is matched to the perfect flip flop color for your personality and the ideal summer vacation to suit your soul. Everyone who enters is in with a chance to win one of 10,000 free pairs of flip flops and, if you’re lucky, you could even be sent on your dream Emoodji vacation.

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