From 'Instant Everything' to 'Micro-Moonlighting,' PSFK recaps 12 trends shaping the Future of Connected Life

PSFK’s Future of Connected Life report and corresponding content series outlined consumer’s responses to the increasingly connected world around them. With the proliferation of digital experiences pervading every facet of modern life, both consumers and brands adapt to a changing world and address the contemporary challenges and changing landscape. 

The full report takes an in-depth look at the trends that are helping consumers live, work, and play better through strategies targeting effectiveness, balance, and personal growth. It also encapsulates implications for brands and strategies to leverage these changing needs. 

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