Art Director Hedvig Astrom Kushner creates fun and healthy smoothie recipes based on Pantone color swatches

The Pantone Matching System is no longer just used in the printing industry or home interior. Pantone’s massive list of colors has also inspired the colors of fruit smoothies. Hedvig Astrom Kushner’s Pantone Smoothies is a series of color-coded smoothies based on mixing fruits to arrive at a specific Pantone color.

Kushner, Mother New York Art Director, discovered that making tasty-looking smoothies is like working with paint. “Add strawberries, get a pink hue, add a spinach, get a subtle green,” she shared.

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