Brighton city council calls on shops to add levy to sugary soft drinks as part of campaign to drive down diet-related diseases

Brighton and Hove is addressing its sweet tooth by becoming the first British city to introduce a voluntary “sugar tax.”

The local council is calling on food and drink shops to impose a 10p surcharge on all sugary soft beverages, with the proceeds to be put into a children’s health and food education trust.

Backed by celebrity chef and nutrition campaigner Jamie Oliver, the council is also taking steps to ensure healthy snacks are available in vending machines in local authority and health care buildings in the city. Brighton is also aiming to bring food education studies into every primary school.

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