Virtual Reality Sits Front Row at Mercedes Benz Fashion Week Russia
Using YouVisit's VR, everyone can now enjoy a closer look at a growing fashion showcase
YouVisit, a provider of virtual reality technology, will be recording and streaming events at the Mercedes Benz Fashion Week in Russia. During the 31st season of the city's fashion week, not only the people in Moscow will enjoy front row views of this lesser known yet very intriguing fashion epicenter.
The goal of the partnership is clear and that is to bring a bigger audience to Russian designers. Flying to Moscow is costly and competing pound-for-pound with other major fashion weeks would be tough. While London, Milan, New York and Paris huddle closely together, a hotspot like Moscow must be smart to attract a crowd. The solution comes in the form of YouVisit.